Wednesday, June 12, 2013

Ensure You Know the Difference

Insure versus ensure—These words are not synonyms and do not share a common meaning. 

What’s the easy way to remember the difference?  Insure always pertains to insurance.  Ensure, on the other hand, means to make certain that something occurs.  Thus,

The lawyer ensured that he would be protected in the event of a malpractice claim by insuring his practice.

This sign is wrong.

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